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METHODOLOGY

fffriday | fashion farm foundation | METHODOLOGY

Methodology, a women’s fashion and accessories designer label, launched their first collection in Autumn Winter 2012 in Lane Crawford Hong Kong. Methodology’s designs often integrate femininity and toughness by playing with contrasting materials, shapes and forms. Featuring multiple functions in the accessory collection, upcycled leather material is a core element. Many of Methodology’s designs aretransformable and offer multiple ways to wear, hence encouraging you to blend in your own creativity and fashion sense. Methodology girls are confident, independent, audacious, courageous yet sexy and feminine.

Glori Tsui

Before turning to a fashion designer, Glori Tsui studied illustration in Art Center College of design, southern California. She worked for Disney children’s wear graphics and participial in different gallery shows in Los Angeles area. She found her interested in sustainable fashion design after her move back to Hong Kong. In order to strengthen her fashion design knowledge, she went back to school in 2010 and gain her Master degree in sustainable fashion design in United Kingdom and worked in Paul Smith while studying. Because of her illustration background, her inspiration always comes from fine art painting. Glori launched her label, Methodology in Lane Crawford Hong Kong F/W 2012. And now Methodology is selling in various countries.